There was quite the happening in Texarkana, Arkansas last month when a crowd of 1,600 showed up to an event that was advertised as "Red, White, and Blood, $5 cage fights with $1 beer. Real fighters, Real Girls." In sum, people there were expecting cage fights, but were quite PO'd when some of the fights took a homosexual turn. A first-hand account of what occured can be found here. What's interesting is many people's thinking in regards to naked men in close contact. This post explains what I'm getting at:
"With "Bruno", Cohen forces his audience to look not at world issues and their place in them, but rather to examine a purely domestic one: homosexuality. The clever irony being prodded and poked at in this situation is the razor thin line between accepted male-on-male activity and the taboo one. Part of the joke is that the accepted male-on-male activity (where both men are mostly naked, sweaty, grabbing each other, rolling around changing positions) is only when the intent of violence and damaging and hurting the other man is the goal, whereas the taboo form of male-on-male activity (where both men are mostly naked, sweaty, grabbing each other, rolling around changing positions) is where the intent of satisfaction and pleasure is the goal."
In other words, if guys are physically hurting each other, it's fine to watch, but if they mean to love each other, you mus'nt.